Which of the following terms most accurately categorizes the type of scale that the marketing…

A marketing research firm intends to ask consumers a
question that reads Do you intend to buy a automobile
within the next six months? Consumers could respond in several ways including
no chance, slight possibility, fair possibility, good possibility, high
possibility, and certain. Which of the following terms most accurately
categorizes the type of scale that the marketing researcher will want to use in
the research effort?

Essay Writers

How it works

You are only 4-steps away from a perfect custom essay.

1. Make an order
2. Wait for response
3. Monitor the process
4. Download Paper

GET A FREE QUOTE

Price: $
Open chat